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10000 Search Engine Queries for your Link Building Campaign

Aug 10th

Posted by seo himanshu in Link Building

27 comments

Here i present to you the most exhaustive list of beginners and advanced search engine queries which can help you greatly in finding potential linking partners: Find Websites where you can find industry resources: Keyword + “top 10 resources”/”top resources”Keyword + “top 10 sites/”top sites”Keyword + “top 10 websites”/”top websites”Keyword + “top 10 articles”/ “top

advanced search queries, Link Building, search queries

Pocket Guide to Usability Testing

Jul 30th

Posted by seo himanshu in Conversion Rate Optimization

10 comments

I love writing pocket guides. Because just like you i am always short of time and want to learn new things in shortest possible time. So here i present to you my compact version of ‘Do it yourself Usability Testing‘. So what is usability testing? It is a technique used to evaluate website usability i.e.

Do it yourself Usability Testing, usability issues, usability testing, website usability

AIDA Communication Model and SEO

Jul 14th

Posted by seo himanshu in Conversion Rate Optimization

6 comments

AIDA communication model is generally used to write sales copy. But it can also be used to optimize a website so that it works for the business. Through this model you can determine up to which extent your website is user friendly. In AIDA:     Get attention of your visitors. If your website fails

aida, aida communication model, conversion rate optimization, cro

How to use Open Graph Protocol

Jul 2nd

Posted by seo himanshu in Social Media Marketing

6 comments

Open graph protocol is a protocol (set of rules) which is used to integrate any web page into the social graph (like facebook can be your social graph or social circle). Once the web page is integrated it behaves like the object of the social graph (facebook) i.e. it has same functionality as a facebook

facebook like button, open graph protocol, open graph protocol facebook, open graph protocol meta tags, open graph protocol wordpress plugin

Some Smart SEO Formulas

Jul 1st

Posted by seo himanshu in seo business

3 comments

1. Keyword CTR (Click through Rate) = No. of times your ad/search engine listing is clicked/ No. of times your keyword is searched. For e.g. Let say your search listing on Google was clicked 2 times when the keyword ‘event management courses’ was searched 48 times. So CTR of the keyword ‘Event Management Courses’ =2/48=

seo formula, seo forumlas

Regular Expression Guide for SEOs

Jun 27th

Posted by seo himanshu in server issues

22 comments

  Regular Expression (or REGEX) is a topic which gives me creep all the time (even though i have dared to write about it).  I think it is something which can’t be learned in day or two, not even in a month (at least not mastered).  I am not a web developer and i have

apache, building blocks of a regular expression, htaccess, linux, mod rewrite, regex, regular expression, regular expression guide

Protect your Reputation through Anti Defamation Clause

Jun 10th

Posted by seo himanshu in Legal issues & Copyright

9 comments

Disclaimer: I am not a lawyer. My post should not be considered as a substitute for legal advice. Use your own discretion.Recently i have added a new clause to my service contract. The clause to protect myself from ‘libel’ and ‘slander’. libel is defamation done through written words and ‘slander’ is defamation done through spoken

anti defamation clause, defamation law, seo contract, seo contract laws

How to Create RSS Feeds

May 22nd

Posted by seo himanshu in Crawling & Indexing

7 comments

What is RSS? You may have been hearing about RSS for ages.  But can you define it.  RSS stands for ‘Really Simple Syndication’. It is a XML based data format which is used to syndicate (i.e. contribute) the contents of a web page esp. dynamic web page. Well if this is RSS, then What is

feed, rss, rss document, rss feeds

Pocket Guide to Buying Links

May 18th

Posted by seo himanshu in Link Building

4 comments

First thing first.  Buying links is against Google TOS so do it at your own risk. keep following things in mind while purchasing a link: 1) The purchased link must pass value. It should pass topical relevance i.e. it should be from a web page/website which is related to your website topic or targeted keywords.

buying links, link buying, link purchase

ROI, Conversions and You

May 16th

Posted by seo himanshu in seo business

1 comment

Clients often talk about ROI and conversions. SEOs also talk about them to fetch projects and entice clients. But there is a difference between how the two groups look at ROI. For clients ROI means ‘dollar returns’, for SEO it means quality and volume of traffic. Some SEOs up sell themselves by promising ROI in

conversions, return on investment, roi, seo business, seo consultancy

Six valuable .htaccess tips

May 15th

Posted by seo himanshu in server issues

4 comments

1. How to apply 301 from one file to another file Step 1: Add following code in your .htaccess file: Options +FollowSymLinksRewriteEngine onRedirect 301  /file1.html   http://www.mywebsite.com/file2.html The above code will permanently redirect file1.html to file2.html. So whenever a search engine or a visitor will look for file1.html, he will automatically be redirected to file2.html. Step2:

apache server, htaccess, mod rewrite, mod_rewrite, server issues

20 Things you must know about Copyright, Patents & Trademarks

Apr 28th

Posted by seo himanshu in Legal issues & Copyright

4 comments

1. What does Copyright Protect? Copyright protects: Literary work (like article, essay, book, poem etc) Dramatic work (like drama, play, movie, TV serial etc). Musical work (like songs, lyrics etc) Artistic work (like painting , drawing, diagram, computer software etc.) 2. What Copyright doesn’t protect? It doesn’t protect: Ideas, Facts, methods of operations or system

copyright, copyright law, legal issues, patents, trademarks

How to develop relationship with potential linking partners

Apr 23rd

Posted by seo himanshu in Link Building

4 comments

This post in in conjunction with my post Link Building Pyramid – Hierarchy of Link Building Needs and the other post on seochat: How to find Authority Sites and get links from them. I strongly suggest you to read them for better understanding of my following post.  In link building PR (public relations) play a

Link Building

E-Mail Marketing the Inside Story

Apr 8th

Posted by seo himanshu in E-Mail Marketing

5 comments

1. Spam is Spam. I would like to clear the definition of spam here. Any unsolicited commercial message is a spam. Even if you send such messages to your friends, family members or subscribers, you are spamming them. They don’t report you or opt-out because of the special relationship they share with you. Some businesses

email marketing

How Search Engines Work ?

Apr 1st

Posted by seo himanshu in Crawling & Indexing

13 comments

It is assumed that search engines start their crawl from seed sites. These are those websites which are manually identified to be most authoritative and trusted like yahoo.com, Microsoft.com, adobe.com etc.  Search engines follow the links on these sites to find other web documents (web pages, images, videos, word documents, PDF files etc) on the

crawling, how, indexing, search engines
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  • Himanshu Sharma
    Himanshu Sharma
    SEOmoz Pro Member

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  • Recent Posts

    • 10000 Search Engine Queries for your Link Building Campaign
    • Pocket Guide to Usability Testing
    • AIDA Communication Model and SEO
    • How to use Open Graph Protocol
    • Some Smart SEO Formulas
    • Regular Expression Guide for SEOs
    • Protect your Reputation through Anti Defamation Clause
    • How to Create RSS Feeds
    • Pocket Guide to Buying Links
    • ROI, Conversions and You
    • Six valuable .htaccess tips
    • 20 Things you must know about Copyright, Patents & Trademarks
    • How to develop relationship with potential linking partners
    • E-Mail Marketing the Inside Story
    • How Search Engines Work ?
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